Market Intelligence

Market Surveys

One of the major markets in Western India Mumbai was surveyed and the data on product mix, arrivals, system of marketing of loose flowers, cut flowers, exotic flowers, cut greens was collated.

The Dadar market in Mumbai is an unorganized market that opens at 3.00 am and concludes at 7.30 am mostly on the pavements on either side of the main Dadar road. The market has no infrastructure in place except for few cold storages with the exotic flower importers.

The loose flowers, cut foliage, fillers, value added floral products like garlands and veni are sold in the open on the pavements in an unorganized market.

Data on month wise and area wise arrivals of different flowers were recorded. The loose flowers arrive from Thane, Sangali, Satara, Pune, Ahmednagar, Junnar, Ambegaon, Maval, Alandi, Daund, Karjat. While the cut foliage mainly comes from Thane, Nashik, Badlapur, Neral, Karjat, Lonavala, and Pen. The cut flowers Pune, Satara, Lonawala, Talegaon-Dabhade, Satara, Lonawala, Sangli, Mahabaleshwar, Alandi and Ahmednagar.


Export statistics of India’s floriculture for the year 2015-16

Flora expo

12th International Flora Expo Exhibition on Floriculture, Nursery & Greenhouse Technology: 24-25-26 February 2017, Venue- Hindustan Antibiotic Exhibition Ground, Pimpri, Pune-Mumbai Road, Pune, Maharashtra, India

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Contact Us

ICAR-Directorate of Floricultural Research,
College of Agriculture Campus Shivajinagar,
Pune 411 005,
Phone: (020)25537024
Email: aodfr@yahoo.com, ao.dfr@icar.gov.in

This website belongs to Directorate of Floricultural Research, Indian Council of Agricultural Research, an autonomous organization under the Department of Agricultural Research and Education, Ministry of Agriculture and Farmers Welfare, Government of India. Copyright © 2016 ICAR-DFR, This website is developed & maintained by ARIS Cell, ICAR-DFR.